Danielle McLane is always hard at work. Even when her itinerary is full and availability is slim, she always takes the calls of those in need, and assists those in search of resources and guidance in more ways than one. When the cohort is over, McLane takes it upon herself to stay in contact with students, presenting continuous opportunities. That’s the nature of McLane, and the mission of her organization, Diamond Beauty Academy.
Diamond Beauty Academy is a nonprofit that empowers youth through beauty, cosmetic chemistry, and entrepreneurships. DBA offers financial literacy, mentorship, and mental wellness support, building confidence and economic opportunity for young people from all backgrounds. Students are prepared for careers in the beauty industry, while also focusing on personal growth and trauma informed care.
Regional Voices sat down with McLane to talk about the motivation behind the multi-faceted organization, what connections have been forged through the nonprofit, and the advice she would give to aspiring leaders. Even with the hardships McLane and her organization have faced, they prove that challenges are temporary and purpose and impact lasts forever.
This interview has been lightly edited for clarity.
What’s your motive for creating DBA?
My motivation for creating Diamond Beauty Academy came from my own life experiences. As a teen mother, stroke survivor, and former CFO, I understood how important it is for young people to have direction, support, and access to opportunities. I created DBA because I wanted to show girls that beauty can be more than makeup. It can be a pathway to confidence, education, entrepreneurship, and financial independence.
Do you feel like DBA is good at addressing social issues such as gun violence, poverty, discrimination, environmental issues, etc.? If so, how?
Yes, I believe DBA directly addresses many social issues that impact our communities. By providing safe spaces, mentorship, workforce training, financial literacy, and career opportunities, we help reduce the risk factors associated with gun violence and poverty. We also empower young women of color to enter industries where they have traditionally been underrepresented, helping to combat discrimination and create economic opportunities.
What can or has the government or city done better to make sure organizations like DBA thrive?
The city has provided valuable support through grants and partnerships, which has helped organizations like ours grow. However, smaller grassroots organizations often need easier access to funding, technical assistance, affordable space, and faster grant processes. Investing in community-based organizations that already have trusted relationships with youth can create long-term impact and strengthen neighborhoods.
Do you see DBA becoming a worldwide organization with multiple buildings? If so, how do you think that can happen?
Absolutely. I envision DBA becoming a national and global organization with multiple locations that combine beauty, STEM, entrepreneurship, and leadership development. This can happen through strategic partnerships, strong funding, corporate collaborations, and developing a model that can be replicated in other cities and countries while maintaining our mission.
What advice would you give to girls not in your program who want to start their own business?
Start before you feel completely ready. Research your industry, ask questions, find mentors, and do not be afraid to make mistakes because every entrepreneur learns through experience. Most importantly, believe in your vision even when others do not see it yet, and stay consistent because success takes time.
Do you feel like having a mentor is an important step in building an empire, and why?
Yes, mentorship is extremely important because mentors can help you avoid mistakes, expand your network, and provide guidance during difficult times. No successful person reaches their goals entirely alone. Having someone who has already walked the path can save years of trial and error and help you grow both personally and professionally.
What pushes you to continue pursuing your dreams during challenges?
What motivates me most is knowing that young girls are watching me and depending on the opportunities we create. I also remember my own journey and the obstacles I had to overcome, including becoming a teen mother and surviving a stroke. Those experiences remind me that challenges are temporary, but purpose and impact can last for generations.
What are some things that happen behind the scenes that you would like to share?
Many people only see the events, programs, and success stories, but behind the scenes there are long hours, grant writing, fundraising, building partnerships, budgeting, and solving problems every day. Running a nonprofit requires sacrifice, patience, and resilience. However, seeing our students grow, gain confidence, and pursue their dreams makes every challenge worth it.